High Rankings on Major Search Engines with Image Search
"Image search is quickly heating up as a viable and SEO
targetable search feature."
Image Search Engine Optimization Approach
at NorCal Consultants
Basic
Strategy for Image Search Engine Optimization:
Most search marketers focus their efforts on optimizing
the text on web pages. That's great, but there's a huge opportunity
that's overlooked by most: Optimizing images. It's easy to do,
and there's virtually no competition.
Image
SEO is the new type of SEO in which images are used to get
your site first postion in your market or keywords in search
engines. With this technique we will select the images on your
site and properly SEO
the images for vertical image search.
One of the more potentially advantageous yet wholly underused
areas for optimization is in image search engines. Yet while
site owners and merchants are more often seeing their images
show up in the regular search results, few have come to understand
the benefits of image search optimization. And for professional
optimizers, it requires a much broader understanding and specialization
over what traditional search allows.
Image search, by one definition, is query results, accompanied
by thumbnail graphics and supplanted by contextual information,
that best match users' search queries. Such information can
be generated and submitted by the image creator, by site owner
where the image resides, or by 3rd party reviewers.
Places where image search results appear, and are indexable
into general search engines' contextual results, include: Major
search engines - either within contextual search results or
vertical image search.
Within Google, image search is the leading vertical by far.
Image search is quickly heating up as a viable and SEO
targetable search feature.
Basic
Strategy for Image Search Engine Optimization: